Privacy Policy

Last Updated: October 31, 2025

Effective Date: October 31, 2025

Introduction

Northcoastai LLC, an Ohio limited liability company doing business as FireGuard ("we," "our," or "us"), is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our fire extinguisher compliance tracking software platform (the "Service").

This policy is written to give you the protections found in the GDPR and the CCPA — access, correction, deletion, portability and a clear account of who receives your data. It is not a claim that we have been audited or certified against either; see Section 17, which sets out exactly what we do and do not claim.

By using our Service, you agree to the collection and use of information in accordance with this policy.


1. Information We Collect

1.1 Personal Information You Provide

When you register for and use our Service, we collect:

  • Account Information: Email address, name, password (encrypted), role within your organization
  • Organization Information: Organization name, business address, contact information
  • Location Data: Building/facility names, addresses, geographic coordinates
  • Extinguisher Information: Equipment details, QR codes, installation locations
  • Inspection Records: Inspection dates, findings, inspector names, compliance status
  • Uploaded Content: Inspection photos, documents, notes

1.2 Information Automatically Collected

When you access our Service, we automatically collect:

  • Usage Data: Pages viewed, features used, time spent, click patterns
  • Device Information: Browser type, operating system, device identifiers
  • Network Data: IP address, geographic location (country/city), ISP information
  • Performance Data: API response times, error logs, service availability metrics
  • Cookies and Similar Technologies: Session tokens, preferences, authentication state

1.3 Information from Third Parties

We may receive information from:

  • Stripe: the outcome of payments, subscription status, and the billing contact and address you give Stripe at checkout. We receive this so your account reflects what you have paid for.

We do not currently receive information from single sign-on providers, advertising networks, data brokers, or partner integrations, because no such integrations exist.


2. How We Use Your Information

2.1 Service Delivery

We use your information to:

  • Provide, operate, and maintain the Service
  • Process inspections and generate compliance reports
  • Enable QR code scanning and equipment tracking
  • Calculate compliance status per NFPA 10 and OSHA 1910.157
  • Analyze inspection photos using AI technology
  • Send compliance alerts and notifications
  • Provide customer support and respond to inquiries

2.2 Service Improvement

We use your information to:

  • Analyze usage patterns and optimize performance
  • Develop new features and improve existing functionality
  • Debug technical issues and prevent fraud
  • Conduct security audits and threat detection
  • Perform quality assurance testing

2.3 Communication

We use your information to:

  • Send service-related notifications (inspection due dates, compliance alerts)
  • Provide account updates and security notices
  • Respond to support requests
  • Send optional marketing communications (with your consent)

We use your information to:

  • Comply with legal obligations and regulatory requirements
  • Enforce our Terms of Service and other agreements
  • Protect our rights, privacy, safety, or property
  • Respond to legal requests from authorities

We process your personal data under the following legal bases:

  • Contract Performance: Processing necessary to provide the Service you requested
  • Legitimate Interests: Fraud prevention, security, service improvement
  • Legal Obligation: Compliance with laws, regulations, court orders
  • Consent: Marketing communications, optional features (withdrawable anytime)

4. How We Share Your Information

4.1 Service Providers

We may share your information with trusted third-party service providers:

  • Cloudflare — all hosting and storage: Workers (application), D1 (database), R2 (inspection photos), KV (sessions), and Workers AI (photo analysis). Your records and photos are stored on Cloudflare infrastructure.
  • Stripe — payment processing and subscription billing. Stripe receives your billing contact details and payment information; we never see or store full card numbers.
  • Resend — delivery of transactional email (password resets, invitations, compliance alerts, billing notices). Resend receives the recipient address and the message.
  • Google Analytics 4 — aggregate usage measurement on our public marketing pages. Automated test traffic is excluded.
  • Google Search Console — search-performance reporting for our marketing pages. It reports how our pages appear in search results and does not track individual visitors.

All service providers are contractually bound to protect your data and use it only for specified purposes.

4.2 Business Transfers

If we undergo a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred to the successor entity. We will notify you of any such change and provide choices regarding your information.

We may disclose your information if required to:

  • Comply with legal obligations (subpoenas, court orders, regulations)
  • Protect rights, property, or safety of FireGuard, users, or the public
  • Investigate fraud, security issues, or Terms of Service violations

We may share information for other purposes with your explicit consent.

4.5 De-identified and Aggregated Data

We may share anonymized, aggregated data that cannot identify you (e.g., industry benchmarks, usage statistics).


5. Data Security

5.1 Security Measures

We implement industry-standard security measures to protect your information:

  • Encryption in Transit: TLS 1.3 for all data transmission
  • Encryption at Rest: Data stored in encrypted databases (Cloudflare D1, R2)
  • Password Security: PBKDF2 hashing with 100,000 iterations, salted
  • Authentication: JWT tokens with HMAC SHA-256 signatures, 7-day expiration
  • Access Controls: Role-based access control (RBAC), multi-tenant data isolation
  • Security Headers: HSTS, CSP, X-Frame-Options, X-Content-Type-Options
  • Rate Limiting: Protection against brute force and DoS attacks (100 req/min)
  • SQL Injection Prevention: Parameterized queries, input sanitization
  • Regular Audits: Automated security testing, vulnerability scanning

5.2 Data Breach Notification

In the event of a data breach that affects your personal information, we will:

  • Notify affected users within 72 hours (GDPR requirement)
  • Notify relevant supervisory authorities as required by law
  • Provide information about the breach, affected data, and remediation steps
  • Offer assistance and support to affected users

5.3 Limitations

No security system is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials.


6. Data Retention

6.1 Retention Periods

We retain your information for as long as necessary to provide the Service and comply with legal obligations:

  • Account information: retained while your account is active
  • Inspection records and photos: retained while your account is active, and through the retrieval period after it ends that is set out in the Terms of Service. We do not retain them for a fixed number of years, and we make no claim about what any regulation requires you to keep — that is yours to determine. Export and retain your own records.
  • Usage logs: retained for 90 days for security and debugging
  • Database backups: daily, retained for 30 days, after which they are deleted
  • Backup Data: Retained for 30 days in encrypted backups

6.2 Data Deletion

When you delete your account or request data deletion:

  • Personal information is deleted within 30 days
  • Compliance records may be retained longer to meet legal obligations
  • Backup copies are deleted according to our backup retention schedule (30 days)
  • Aggregated, anonymized data may be retained indefinitely

7. Your Privacy Rights

7.1 GDPR Rights (EU/EEA/UK Residents)

You have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate or incomplete data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Restriction: Limit how we process your data
  • Data Portability: Receive your data in a structured, machine-readable format
  • Object: Object to processing based on legitimate interests
  • Withdraw Consent: Withdraw consent for processing (where consent is the legal basis)
  • Lodge a Complaint: File a complaint with your supervisory authority

7.2 CCPA/CPRA Rights (California Residents)

You have the right to:

  • Know: What personal information we collect, use, disclose, and sell
  • Access: Request a copy of your personal information (twice per year)
  • Delete: Request deletion of your personal information
  • Opt-Out: Opt out of the "sale" or "sharing" of personal information (we do not sell data)
  • Correct: Request correction of inaccurate personal information
  • Limit Use: Limit use of sensitive personal information
  • Non-Discrimination: Not be discriminated against for exercising your rights

7.3 How to Exercise Your Rights

To exercise any of these rights:

  1. In-App: Use the Settings page > Privacy & Data section
  2. Email: Send a request to privacy@fireguardhq.com
  3. Written Request: Mail to the address in Section 15

We will respond within 30 days (or as required by applicable law).

Verification: We may request additional information to verify your identity before processing requests.


8. Cookies and Tracking Technologies

8.1 Types of Cookies We Use

  • Essential Cookies: Required for authentication, session management, security
  • Session tokens (JWT stored in localStorage)
  • CSRF protection tokens
  • Functional Cookies: Remember your preferences and settings
  • Language preferences
  • UI customization settings
  • Analytics: Google Analytics 4 on our public marketing pages, to understand which pages people find useful
  • Aggregate page views and navigation; not used inside your authenticated account

Essential cookies cannot be disabled without preventing the Service from functioning.

For optional cookies, you can:

  • Email privacy@fireguardhq.com and we will action your request
  • Use browser settings to block or delete cookies
  • Use browser extensions for cookie management

Note: Disabling cookies may limit Service functionality.

8.3 Do Not Track (DNT)

We currently do not respond to DNT browser signals, as there is no industry-wide standard. We will update this policy if standards are established.


9. Third-Party Services

9.1 Cloudflare

Our Service is hosted on Cloudflare's edge network. Cloudflare processes data on our behalf and is GDPR-compliant. Review Cloudflare's privacy policy: https://www.cloudflare.com/privacypolicy/

9.2 Workers AI

Two separate things happen to an inspection photo, and they have different lifecycles. The photo you upload is stored persistently in Cloudflare R2, scoped to your organization, and lives as long as your records do. Separately, a copy is passed to Cloudflare Workers AI for analysis; that inference is transient and the model does not retain the image. The analysis result is stored alongside the inspection record. Deleting your organization deletes both the stored photos and the stored results.

9.3 Future Integrations

As we add third-party integrations (email, SMS, payment processors), we will update this policy and notify you of changes.


10. International Data Transfers

10.1 Data Location

Your data is processed and stored on Cloudflare's global edge network, which may include servers in multiple countries. Cloudflare provides:

  • Standard Contractual Clauses (SCCs) for GDPR compliance
  • Adequacy Decisions where available

10.2 Safeguards

We ensure appropriate safeguards for international transfers:

  • Encryption in transit and at rest
  • Contractual data protection obligations
  • Compliance with regional data protection laws

11. Children's Privacy

Our Service is not intended for children under 16 (or the applicable age of consent in your jurisdiction).

We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us immediately, and we will delete it.


12. Changes to This Privacy Policy

12.1 Policy Updates

We may update this Privacy Policy to reflect:

  • Changes in our data practices
  • New features or services
  • Legal or regulatory requirements
  • Industry best practices

12.2 Notification

We will notify you of material changes by:

  • Email notification to your registered address
  • Prominent notice on the Service (banner or modal)
  • Update to the "Last Updated" date at the top of this policy

Continued use of the Service after changes constitutes acceptance of the updated policy.

12.3 Review Frequency

We review this policy at least annually and update as necessary.


13. Data Protection Officer

For GDPR-related inquiries, you may contact our Data Protection Officer:

Email: dpo@fireguardhq.com Entity: Northcoastai LLC, an Ohio limited liability company, d/b/a FireGuard Address: [REGISTERED ADDRESS — still required]


14. Supervisory Authority

If you are in the EU/EEA/UK, you have the right to lodge a complaint with your data protection supervisory authority:

  • EU: Find your authority at https://edpb.europa.eu/about-edpb/board/members_en
  • UK: Information Commissioner's Office (ICO) - https://ico.org.uk/

15. Contact Information

For privacy-related questions, concerns, or requests:

Email: privacy@fireguardhq.com Support: Use the in-app support feature or visit https://fireguardhq.com/contact Entity: Northcoastai LLC, an Ohio limited liability company, d/b/a FireGuard Address: [REGISTERED ADDRESS — still required]


16. Specific Jurisdictions

16.1 California Residents (CCPA/CPRA)

Personal Information Collection (Last 12 Months):

CategoryExamplesCollectedBusiness Purpose
IdentifiersName, email, IP addressYesAccount management, authentication
Commercial InformationSubscription data, usage patternsYesService delivery, billing
Internet ActivityBrowsing history, interactionsYesService improvement, analytics
GeolocationIP-based location, facility addressesYesService delivery, compliance tracking
Professional InformationRole, organizationYesMulti-tenant access control
InferencesUsage patterns, preferencesYesService optimization

We do not sell or share personal information for cross-context behavioral advertising.

Retention Justification: Data retained for service delivery, legal compliance, and regulatory requirements (OSHA, NFPA).

Sensitive Personal Information: We collect passwords (encrypted) and precise geolocation (facility addresses). This data is used only for specified business purposes and not for additional purposes without consent.

16.2 European Union Residents (GDPR)

We currently serve customers in the United States and do not market the Service in the EU or EEA.

To be accurate rather than aspirational: we have not appointed an EU representative under Article 27 and have not executed Standard Contractual Clauses, because we have no EU customers requiring them. Before onboarding a customer established in the EU or EEA we will put the appropriate arrangements in place, including the correct controller and processor roles for inspection records held on a customer's behalf.

If you believe the GDPR applies to your use of the Service, contact privacy@fireguardhq.com before subscribing so we can address it properly rather than after the fact.

16.3 United Kingdom Residents

The same applies to the UK: we have no UK customers, have not appointed a UK representative, and will do so before taking one on.

16.4 Other Jurisdictions

We comply with applicable data protection laws in all jurisdictions where we operate, including:

  • Canada: Personal Information Protection and Electronic Documents Act (PIPEDA)
  • Brazil: Lei Geral de Proteção de Dados (LGPD)
  • Australia: Privacy Act 1988

17. Compliance Certifications

17.1 What we do and do not claim

We hold no privacy or security certifications. To be precise about what is true:

  • We design against the OWASP Top 10. That is a practice we follow, not a certification we hold.
  • Our infrastructure provider, Cloudflare, maintains its own SOC 2 Type II. That covers Cloudflare's platform, not this application.
  • We have not been audited or certified against GDPR, CCPA/CPRA, SOC 2, or ISO 27001.

Anyone telling you otherwise about this Service is mistaken.

17.2 Planned Certifications

  • ISO 27001 (Information Security Management)
  • SOC 2 Type II (our application)

Appendix: Definitions

Personal Information/Data: Information that identifies, relates to, or could reasonably be linked with you or your household.

Processing: Any operation performed on personal data, including collection, storage, use, disclosure, or deletion.

Data Controller: The entity that determines the purposes and means of processing personal data.

Data Processor: The entity that processes personal data on behalf of the data controller.

Sensitive Personal Information: Social security numbers, financial account details, biometric data, health information, precise geolocation (CPRA definition).


By using FireGuard, you acknowledge that you have read, understood, and agree to this Privacy Policy.


End of Privacy Policy